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Tuel Skincare

 The Brand

We all know that healthy skin starts with the products you use every day, but can you trust that what you’re using is the most effective? Tuel takes skin care to the next level by combining natural, plant based ingredients with a dose of science. 

Tuel began brightening faces in 1979, when skincare pioneer Eva Friederichs created her first products tailored to professionals. She believed skincare products should only contain natural ingredients, and only the best ones nature has to offer.


Tuel is now owned and operated by Friederichs’ daughters, Lisa and Lori, who carry on her belief and dedication to healthy skin care.

Plant Based or Bust

Why mess around with harsh or questionable ingredients when nature has given us everything we need for healthy, happy skin?


Tuel's products contain no phthalates, sulfates, parabens, synthetic dyes, artificial fragrance, mineral oil, or B.S. Instead, they pack their formulas with high quality plant-powered extracts that feed your skin.

Every skin type needs something a little different. They make it easy to identify your skin type just by looking at your face in the mirror. Whether you’re dry, oily or somewhere in between, they’ve carefully selected botanicals that work synergistically to restore balance to your specific skin type.

In addition, being good to your skin means being good to the planet and its creatures. Tuel is 100% vegan, cruelty-free, and bunny-friendly. We like animals and don’t test on them. It’s that simple.

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